779. Tackling the IRONMAN World Championship at 44

Karen Brown

“It was supposed to be the best of the best from across the world to come and compete. And you know, mostly reserved for professional athletes. I mean…I had never run a marathon, I had never ridden a road bike, I was a terrible swimmer and I had never done a triathlon. And yet, I had this big, gargantuan, hairy, scary, outrageous, personal dream.”

Karen is an unconscious mind, subject-matter expert in the field of leadership and professional performance. Her second book on the subject was recently published, Unlimiting Your Beliefs, 7 Keys to Greater Success in Your Personal & Professional Life, where she reveals scientifically proven keys to greater success. The book has received wide, critical acclaim with a 5-star review from Brian Tracy and named Amazon #1 Hot New Release. Her mission is to eradicate limiting beliefs and transform the world.

How Did You Start Using Your Talents?

“After working in a retail store for two years I ran across an advertisement for a job in commercial real estate. They wanted someone who understood the business side of the retail business. Even though I didn’t truly understand what the job entailed I interviewed for it on a lark. Luckily I had the skills they were looking for and I beat out nearly 200 other applicants.”

The Most Impactful Turning Point?

“After being in that industry 20 years, I had this deep feeling that I was capable of so much more. In 2010 I was taking a business class and we were discussing the idea of limiting beliefs—how to conquer and transform them. I’d had this dream of competing in the IRONMAN World Championship for 28 years and I realized that whole time I had held myself back because of my limiting beliefs. I did not realize it until that very moment! I decided that nothing was going to hold me back from my dream from that point on.”

The Most Powerful Lessons Learned?

“Tapping into the power of the unconscious mind is exponentially more powerful than our conscious mind. When you unlock it, when you tap into it, you can literally achieve anything. I was 44 when I started on this journey, not 20! Plenty of people laughed at me, said I couldn’t do it, including my husband at the time. I faced many tough challenges where I was tempted to give up. But, when we tap into the power of our unconscious mind, and become aware of what’s really going on behind our actions and behaviors, then we can make different choices.”

Steps to Success from Karen Brown

First, identify your limiting beliefs because we hold ourselves back primarily because of them and those limiting beliefs are precipitated with a limiting decision.
The next step is to be proactive—do something you have not done before. Carl Jung, one of my favorite scientists, said that what you resist persists. What you continue to push away just keeps coming back until you deal with it.